Nischal Tiwari

001 / Website Manager · WordPress Engineer · Founder

I build and manage digital platforms that scale.

I own websites end to end — strategy, content, SEO and performance — where product, engineering and delivery meet. I build high-performance WordPress platforms, publish and audit the content that runs on them, and wire in the automation that keeps everything fast, accurate and converting as it grows. Founder of Cricnepal & Namastec; previously digital automation at World Vision Australia.

Selected work Get in touch
900k+
Audience driven to sites I manage
1000+
Web pages & campaigns published
15 years+
Building & running websites

002 / Practice

Where websites become growth engines.

01

Platform Engineering

High-performance WordPress systems — custom themes, ACF Pro, Tailwind. Architected for speed, scale, accessibility and SEO from the first line.

02

Website Management & Publishing

I run sites end to end: content strategy, publishing accurate on-brand content, regular UX and SEO audits, and analytics-led improvements that lift engagement and conversion. Automation (n8n, Make, APIs) keeps content, CRM and email moving as one.

03

Product & Digital Leadership

15 years of media-founder experience driving audience growth, monetisation and roadmap — partnering with category and cross-functional teams to ship the right thing on time.

003 / Selected work

4 case studies

Things I’ve built. - and run.

01

Cricnepal

Founder, Website Manager & Lead Developer

Visit site →
Challenge
Serve live match content to a massive audience, kept accurate and fast, without crashing the server.
Solution
Custom high-performance WordPress architecture with a publishing and content workflow engineered around speed and SEO.
Result
900k+ active followers, a design system that scaled content, and a dominant market position.
WordPress SEO Content Strategy Tailwind Redis Cloudflare
02

Chitwan Post

Head of Digital

Visit site →
Challenge
Digitise a traditional daily for a mobile-first audience.
Solution
Automated syndication publishing print content to web and social instantly via API, with an editorial workflow the newsroom could run.
Result
99.9% uptime and streamlined editorial and publishing operations.
Website Publishing PHP REST APIs Automation
03

World Vision Australia

Frontend Developer — Web & Email (EDM)

Visit site →
Challenge
Reach supporters reliably across donor journeys built on disparate legacy systems.
Solution
Built, published and automated email journeys and landing pages — content managed at scale, with deliverability hygiene and A/B testing baked in.
Result
1000+ email designs and web pages shipped, with real-time, measurable supporter communications.
Content Publishing · Salesforce Marketing Cloud · Oracle Responsys · A/B testing
04

NDIS Provider Websites

Founder & Website Manager · Namastec

Visit site →
Challenge
Registered NDIS providers across Melbourne, Sydney and Adelaide needed clear, accessible, referral-driving websites their non-technical teams could rely on.
Solution
End-to-end WordPress delivery — service-content architecture, referral and enquiry flows, accessibility pages, SEO and GA4/Google Tag Manager analytics — then ongoing content and performance management.
Result
Three live, accessible, search-optimised provider sites I build and manage today: Think Big, My Care Choices and U and V Care.
Website Management WordPress SEO GA4 WCAG Accessibility Content Publishing

004 / What people say

“Nischal is a highly skilled designer and developer. He has a great eye for detail and functional design.”

Luke Honey

Head of UX & Design

“He’s knowledgeable in all facets of web design, optimisation and user experience. I strongly recommend Nischal for all things digital.”

Leigh White

National Network Marketing Manager, Elders

“A fantastic web developer and designer — I frequently relied on him to meet short deadlines and minimal briefs, which he achieved without issue. All of his content is produced to a high standard.”

David Van Dijk

Campaigns & Content Lead, ProVision Eyecare

005 / Writing

All articles →

Notes on building, shipping & scaling.

01

The welcome email that runs itself: wiring Auth0 to OneSignal for cricnepal

How Nepal’s biggest cricket site went from unbranded auth emails and zero email marketing to a fully automated onboarding lifecycle — in…

Automation
02

Demystifying Google Analytics: GA4, gtag.js, Measurement ID, and GTM ID Explained

If you’ve ever tried to set up tracking for your website, you’ve likely stumbled into Google’s massive alphabet soup. Between GA4, gtag.js,…

Google Analytics
03

How we built a cricnepal design system that scaled design and development together

cricnepal.com grew from a news blog into a live cricket platform — match centre, scorecards, player archives, ICC rankings. The interface multiplied…

Case Studies

006 / Toolkit

The hard skills.

Core

PHP 8+ JavaScript SQL HTML5

Website Management & SEO

Content Strategy On-page SEO Technical SEO Site Audits GA4 Google Search Console UX/UI Optimisation Accessibility (WCAG) Microsoft Office Suite Microsoft Clarity

Wordpress

Custom Themes ACF Pro WP-CLI Bedrock

Automation

Salesforce Marketing Cloud Oracle Responsys n8n Make.com Rest APIs Webhooks

DevOps

Linux RunCloud Git GitHub Actions Nginx

Frontend

Tailwind CSS Bootstrap Foundation UI Figma to Code

Design & UX

UI/UX Design Design Systems Figma Wireframing & Prototyping Brand & Visual Design Responsive Design

007 / Contact

Let’s build and run something that scales.

A high-traffic portal, an ongoing website management brief, or a complex automation workflow — I bring a founder's instinct and an owner's discipline to your project.

[email protected]